ABOUT THE PROJECT:

Our cooperation with Netthandelsgruppen AS has been going on for several years. SunnRask is the first project implemented for Netthandelsgruppen AS. The client asked us to create packaging for their products under the Sunn & Rask brand. Together with the customer, we decided that also their name and logo needed to be refreshed and redesigned. This is how the shorter version of SunnRask (formerly Sunn & Rask) and a completely new and simple logo have been created. The heart has become an important element of the logo. The producer of healthy food and dietary supplements is associated with health and hence with the heart. Each packaging has a different color and pattern in the background, so that it can be quickly recognized on the shelf by consumers who keep coming back to SunnRask products. The SunnRask product line is eagerly bought in Norway.